Pharma Franchise For Pediatric Range

Pharma Franchise For Pediatric Range – Did you know that over 40% of India’s population is under the age of 18? That’s a huge market for pediatric healthcare! The pediatric pharmaceutical market in India is currently valued at around USD 4 billion and is growing at a rate of 12-15% annually. This growth is driven by increased awareness of child health, rising incomes, and better access to healthcare services.

For anyone in the pharmaceutical industry, this growth means one thing: opportunity. If you’re a chemist, druggist, pharma distributor, or medicine wholesaler, investing in a pediatric PCD (Propaganda Cum Distribution) franchise could be your next big move. Let’s explore why and how you can get started.

Why Choose a Pediatric PCD Franchise?

Are you wondering why a pediatric PCD franchise is a good investment? Here’s why:

  1. High Demand: The sheer number of children in India means a constant need for pediatric medicines.
  2. Profit Margins: Pediatric medicines often yield higher profit margins due to their specialized nature and consistent demand.
  3. Trust and Reputation: Partnering with established PCD companies gives you credibility and trust in the market.
  4. Support and Training: Many PCD companies provide comprehensive support and training to help you succeed.

Case Study: Starting a Pediatric PCD Franchise

Case Study: Rahul’s Journey to a Successful Pediatric PCD Franchise

Rahul, a seasoned pharmacist in Delhi, noticed the increasing demand for pediatric medicines in his locality. Motivated by this opportunity, he decided to start a pediatric PCD franchise. Here’s how he went about it:

  1. Research and Partner Selection: Rahul conducted thorough market research and identified Cipla as a reliable partner due to their extensive product range and strong market presence. He approached Cipla and finalized a partnership agreement.

  2. Compliance and Setup: He ensured all legal requirements were met by obtaining a wholesale drug license from the Delhi State Drug Control Department, registering under GST, and securing trademarks for his business.

  3. Investment and Inventory: Rahul invested INR 10 lakhs initially, which included franchise fees, inventory, and setting up a small office space. Cipla provided him with training and marketing materials to help him get started.

  4. Marketing and Distribution: Utilizing digital marketing strategies, Rahul created an online presence for his franchise and began networking with local pediatricians and hospitals. He also participated in medical conferences to build relationships with healthcare professionals.

  5. Growth and Expansion: Within a year, Rahul’s franchise saw significant growth. He expanded his product range and hired additional staff to manage the increasing demand. His success story became an inspiration for other pharmacists in his network.

Top 10 Pediatric PCD Companies in India

Now, let’s talk about the top pediatric PCD companies you might consider partnering with.


  • Establishment Year: 1935
  • Certifications: WHO-GMP, ISO 9001, US FDA
  • Total Product Range: Over 1,500 products
  • Top Products: Actifed Syrup, Kidrich Syrup, Ciplox Eye/Ear Drops
  • Unique Strengths: Extensive research and development capabilities
  • Address: Cipla House, Peninsula Business Park, Ganpatrao Kadam Marg, Lower Parel, Mumbai – 400013, Maharashtra, India

Sun Pharmaceuticals

  • Establishment Year: 1983
  • Certifications: WHO-GMP, ISO 9001, US FDA
  • Total Product Range: Over 2,000 products
  • Top Products: Revital Syrup, Chericof Syrup, Zinconia Syrup
  • Unique Strengths: Strong market presence and robust supply chain management
  • Address: Sun House, Plot No. 201 B/1, Western Express Highway, Goregaon (E), Mumbai – 400063, Maharashtra, India

Dr. Reddy’s Laboratories

  1. Establishment Year: 1984
  2. Certifications: WHO-GMP, ISO 9001, US FDA
  3. Total Product Range: Over 200 products
  4. Top Products: Kidpred Syrup, Paracip Syrup, Nutrolin B Syrup
  5. Unique Strengths: High-quality manufacturing standards and extensive global reach
  6. Address: 8-2-337, Road No. 3, Banjara Hills, Hyderabad – 500034, Telangana, India

Mankind Pharma

  • Establishment Year: 1995
  • Certifications: WHO-GMP, ISO 9001
  • Total Product Range: Over 1,000 products
  • Top Products: Moxikind-CV Syrup, Pioz MF Syrup, Asthakind Syrup
  • Unique Strengths: Competitive pricing and extensive marketing support
  • Address: 208, Okhla Industrial Estate, Phase III, New Delhi – 110020, India

Zydus Cadila

  1. Establishment Year: 1952
  2. Certifications: WHO-GMP, ISO 9001, US FDA
  3. Total Product Range: Over 1,500 products
  4. Top Products: Zyrop, Zyven OD, Zydol
  5. Unique Strengths: Wide product range and strong research and development capabilities
  6. Address: Zydus Tower, Satellite Cross Roads, Ahmedabad – 380015, Gujarat, India

Alkem Laboratories

  • Establishment Year: 1973
  • Certifications: WHO-GMP, ISO 9001, US FDA
  • Total Product Range: Over 800 products
  • Top Products: Sumo Syrup, Kidimune Syrup, Febrex Plus Syrup
  • Unique Strengths: Robust quality control measures and efficient supply chain management
  • Address: Alkem House, Senapati Bapat Marg, Lower Parel, Mumbai – 400013, Maharashtra, India

Intas Pharmaceuticals

  • Establishment Year: 1985
  • Certifications: WHO-GMP, ISO 9001, US FDA
  • Total Product Range: Over 2,000 products
  • Top Products: Ferikind Syrup, Dexorange Syrup, Zimnic Syrup
  • Unique Strengths: Innovation in pediatric formulations and strong market presence
  • Address: Intas House, Near Panchvati Circle, Ahmedabad – 380009, Gujarat, India

Lupin Pharmaceuticals

  • Establishment Year: 1968
  • Certifications: WHO-GMP, ISO 9001, US FDA
  • Total Product Range: Over 1,500 products
  • Top Products: Lupikid Syrup, Lupinorm Syrup, Lupi-H Syrup
  • Unique Strengths: Strong research and development capabilities
  • Address: Lupin Limited, B/4 Laxmi Towers, Bandra Kurla Complex, Bandra (E), Mumbai – 400051, Maharashtra, India

Glenmark Pharmaceuticals

  1. Establishment Year: 1977
  2. Certifications: WHO-GMP, ISO 9001, US FDA
  3. Total Product Range: Over 1,000 products
  4. Top Products: Candid-B Cream, Ascoril LS Syrup, Salmucolite Syrup
  5. Unique Strengths: Focus on innovation and a robust pipeline of pediatric medicines
  6. Address: Glenmark House, HDO Corporate Building, Wing A, B D Sawant Marg, Chakala, Andheri (East), Mumbai – 400099, Maharashtra, India


  1. Establishment Year: 1967
  2. Certifications: WHO-GMP, ISO 9001, US FDA
  3. Total Product Range: Over 1,200 products
  4. Top Products: Protinex Junior, Wokadine PVP, Wokadine Gargle
  5. Unique Strengths: Global presence and strong commitment to quality and innovation in pediatric care
  6. Address: Wockhardt Towers, Bandra-Kurla Complex, Bandra (E), Mumbai – 400051, Maharashtra, India
Brand Name Molecule Dosage Form MRP (INR) Distributor Price (INR) Margin (%)
Actifed Syrup Triprolidine + Pseudoephedrine Syrup 50 35 30%
Kidrich Syrup Multivitamins Syrup 60 42 30%
Revital Syrup Multivitamins Syrup 70 49 30%
Chericof Syrup Dextromethorphan + Chlorpheniramine + Phenylephrine Syrup 65 45 31%
Zinconia Syrup Zinc Sulfate Syrup 50 35 30%
Kidpred Syrup Prednisolone Syrup 75 53 29%
Paracip Syrup Paracetamol Syrup 40 28 30%
Nutrolin B Syrup Lactic Acid Bacillus + Thiamine + Niacinamide Syrup 80 56 30%
Moxikind-CV Syrup Amoxicillin + Clavulanic Acid Syrup 90 63 30%
Pioz MF Syrup Pioglitazone + Metformin Syrup 85 59 31%
Asthakind Syrup Salbutamol Syrup 65 45 31%
Zyrop Erythropoietin Injection 600 420 30%
Zyven OD Desvenlafaxine Tablet 100 70 30%
Zydol Tramadol Tablet 75 52 31%
Sumo Syrup Nimesulide Syrup 60 42 30%
Kidimune Syrup Multivitamins Syrup 65 45 31%
Febrex Plus Syrup Paracetamol + Phenylephrine + Chlorpheniramine Syrup 70 49 30%
Ferikind Syrup Ferrous Ascorbate + Folic Acid Syrup 75 52 31%
Dexorange Syrup Iron + Folic Acid + Cyanocobalamin Syrup 85 59 31%
Zimnic Syrup Cefixime Syrup 95 66 31%
Lupikid Syrup Multivitamins Syrup 70 49 30%
Lupinorm Syrup Domperidone Syrup 55 38 31%
Lupi-H Syrup Hydroxyzine Syrup 65 45 31%
Candid-B Cream Clotrimazole + Beclomethasone Cream 80 56 30%
Ascoril LS Syrup Ambroxol + Levosalbutamol + Guaifenesin Syrup 90 63 30%
Salmucolite Syrup Ambroxol + Salbutamol Syrup 85 59 31%
Protinex Junior Protein Supplement Powder 300 210 30%
Wokadine PVP Povidone Iodine Solution 70 49 30%
Wokadine Gargle Povidone Iodine Gargle 75 52 31%


Q1. What is the initial investment required for a pediatric PCD franchise?

The initial investment typically ranges from INR 5 lakhs to INR 20 lakhs, depending on factors such as location, the range of products, and the partnering company. For example, if you’re setting up in a high-demand urban area, your costs might be higher, but so will your potential revenue.

Q2. How can one ensure the quality of pediatric medicines?

It’s crucial to partner with companies known for their stringent quality standards and adherence to Good Manufacturing Practices (GMP). For instance, selecting a company like Cipla, which has a strong reputation for quality, ensures you provide high-quality medicines to your customers.

Q3. What support can be expected from a PCD company?

Most PCD companies offer comprehensive support, including marketing materials, training, product information, and continuous supply of medicines. For example, if you partner with Mankind Pharma, they may provide you with promotional materials and training sessions to help you understand the products better and market them effectively.

Q4. Is prior experience in the pharma industry necessary to start a franchise?

While prior experience can be beneficial, it is not mandatory. Many PCD companies provide training and support to help new franchisees succeed. For example, Alkem Laboratories offers training programs for new partners to ensure they are well-equipped to manage their franchises effectively.

Q5. How does one market a pediatric PCD franchise effectively?

Effective marketing strategies include digital marketing, participating in medical conferences, building relationships with healthcare professionals, and offering promotional discounts. For instance, creating a strong online presence through social media and a professional website can help you reach a broader audience and attract more customers.

Q6. What are some common challenges faced in running a pediatric PCD franchise?

Some common challenges include managing inventory to prevent stockouts or overstocking, navigating regulatory requirements, and establishing a strong distribution network. For example, effective inventory management software can help you maintain optimal stock levels, while good relationships with suppliers can ensure timely product availability.

Q7. How can one manage inventory efficiently?

Using inventory management software can help track stock levels, reorder products just in time, and prevent both overstocking and stockouts. Building strong relationships with suppliers can also ensure timely delivery of products.


The pediatric pharmaceutical market in India is booming, offering substantial growth opportunities for those willing to invest. By partnering with top companies like Cipla, Sun Pharmaceuticals, Dr. Reddy’s Laboratories, Mankind Pharma, Zydus Cadila, Alkem Laboratories, Intas Pharmaceuticals, Lupin Pharmaceuticals, Glenmark Pharmaceuticals, and Wockhardt, you can ensure a steady supply of high-quality products and comprehensive support.

Starting a pediatric PCD franchise involves thorough market research, choosing the right partner, meeting legal requirements, and developing effective marketing strategies. With the right approach and support, this venture can lead to significant financial rewards and contribute to the overall improvement of pediatric healthcare in India.